Wine can be confusing — and not just in the fun way.

Earlier this year, we visited Bonterra Organic Vineyards to learn about wine that is made from organically and biodynamically grown grapes.

UCLA Professor Magali Delmas found that eco-friendly wines taste better according to 74,000 reviews from prominent wine magazines. Yet these sustainable wines don’t fetch higher prices in the marketplace.

One possible reason? With many categories of organic wines and eco-certifications, people may be confused. In the video below, Bonterra experts and Delmas shed light on “the green wine puzzle.”